Marketing Strategy Planning
amaze your customers
People Love Stories
What makes your restaurant different to others is your story. People love stories. Your story make you so unique, and attractable to your followers.
Tell your Core story
Lots of restaurants have great stories, but not good at telling them. Our approach is to help you tell stories by answering these questions:
- Who you are: How your restaurant came to be today.
- What you do: What kind of food, entertainment, and experience you provide.
- Why you do it: Why do you love your work or business so much? why do you have so much passion about your work? And who you want to share this passion with?
- How you do it: The behind-the-scenes stories about how you create the food and experience of your restaurant.
Create Audience list
You need audiences/customers to share your story with. We help you discover more new customers, while maintaining your existing customers.
How we do it? We use a combination of modern technology, data analysis techniques and traditional approaches.
Continuous Engagement
Once you get new customers attracted by your prologue, keep engaging them with new chapters. We help you plan these chapters and manage events to enrich your story.
Hosting events is a good way to hold your customers’ attention. Evens can be as simple as a wine tasting to introduce a new wine list, a Christmas giveaway to appreciate your audience or a special live entertainment run on a special day.
The key is to plan them well in advance and avoid last minute rush, so you have plenty of time to prepare and adjust.
Online Ordering System
*Free Money For Marketing
Bring your customers online with cutting-edge technology
Meet UeUe
We developed an online ordering and booking system called ‘UeUe’ (pronouces ‘UU’). With the branding website we design for you, it takes booking and order online.
The whole idea behind it is you can use the system to earn extra money to get start with your marketing. Meanwhile, as your marketing campaign goes, the system collects valuable data and allows customers to make a booking/order even via a button in followup emails. Hence the snowball gets bigger and bigger.
How UeUe works
UeUe system is very easy to use. It only comes with two parts:
A Branding Website
We build a branding website for you. All we need from your is just the menu. Once the website is done, you can start taking bookings and orders 24 by 7, and the best things about it are:
1) you are not paying a ridiculous amount of commissions to some platforms
2) you are building your own brand recongnition
An Order/Booking Printer
We will bring an easy-to-use printer to your restaurant. When your customers make a booking or order some food online, the printer will print out the booking/order details for you to handle.
Technology & Data services
Technology behind the scene
Technologies work better when we combine them together
Modern Website
This is not just a place for your story, it should also be the best salesman who handles ordering, booking, as well as customer relationship management.
Social Media Integration
Social media is an effective way to implement marketing. We are professional in turning followers into real customers for you.
Search Engine Optimisation
We help your website stand out from other websites by continuous optimisation of the search engines.
Data Analysis
We earned from the past. All the data collected should be studied and learned, so we can improve our strategy continuously.
Retargeting
The existing customers are more likely to make a purchase again. Retargeting focuses on converting your existing customers to repeat customers.
Trend Finding
What's the most popular thing at the moment or at a point of time? We provide trend finding service by going through big data analysis to get you ready for the next big move.
*Less Involvement
We do all the hard work for you
We do All the heavy lifting for you
We understand that running a restaurant is busy enough. You have a lot on your plate already. Marketing is another full time job. That’s what we are here for – use our expertise to handle it for you.
We will help you set up a branding website, upload the menu, do the planning, and then execute plans. So you can spend your valuable time inventing a new dish for your restaurant, catching up time with your family and friends, or planning for holidays. It’s all your call.